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Paintings for Wine Labels: The Walrus and Penguin

Today I’ve added two new paintings to the Illustration gallery. This set of two was designed for my advertising illustration class to appear on bottles of wine. Our assignment was to come up with two different wine labels, done in a comparable style, that features two different animals: one for white wine, and one for red.

I choose to paint two aquatic, arctic animals to represent perhaps a chilled wine. I wanted to paint two poster-like images that match in composition and color, and when placed side by side the backgrounds of each painting line up to create a panoramic view. The animals are iconic in pose and expression, and their features are highly idealized.

I intentionally made these paintings very colorful and bright so that they would catch the consumer’s eye. If this label were hypothetically placed on a shelf with a hundred other common wine labels, it should stand out because of its contrast and saturation.

       

These paintings were done using acrylic inks for the under painting, watercolors for most of the painting as you see it now, and a little bit of colored pencil to finish off small details such as the walrus’ whiskers.